Insights on Performance Marketing and Tech

What’s the difference between Google Analytics 4 and Universal Analytics?

Google recently announced that Universal Analytic (UA) is being upgraded. Here comes Google Analytics 4 (GA4) with its completely new look and feel. Since we’re currently in a transition period, we can use both….

Google Analytics

9 November 2022
9:34 pm

Top 10 GA4 sources which give beneficial tips for beginners

These days, most companies are switching from UA (Universal Analytics) to GA4 (Google Analytics 4) because we all know that Google will finally discontinue UA on July 11, 2023. The new version, GA4, will…

Google Analytics

8 November 2022
10:43 pm

Google Analytics 4 in Europe—What’re the risks and the potentials?

Data is power. The more valuable data we’ve, the better we can analyze the future of our business. That’s why it’s important to gain valuable insights about your target audience in order to develop…

Google Analytics

8 November 2022
10:28 pm

PPC Posts You May Have Missed This Month, October 2022

Whether you’re a new or professional PPC marketeer, this list should help you keep up with the latest posts. Here are the latest PPC news you should read. What Is SEM (Search Engine Marketing)?…

PPC Basics

8 November 2022
9:45 pm

Display fraud detection: An effective guide for marketeers

Investing effectively in fraud-fighting might ensure you acquire and retain customers. That makes sense, right? Otherwise, protecting online businesses will be more challenging. With this guide, you can develop an effective online fraud detection…

Google Display

15 October 2022
1:13 pm

PPC Posts You May Have Missed This Month, September 2022

If you missed some of our recent posts this month—don’t worry! We’ve got the best PPC posts right here for you to read. From PPC tactics to Google Ads—we’ve got it all for you….

PPC Basics

29 September 2022
7:21 pm

How to update your existing content to rank higher

Your content is your chance to show Google what your business is all about. However, in the competitive digital world, it’s not so easy to stand out in search results. Sometimes, our articles don’t…

SEO Tools

30 August 2022
8:16 pm

How to write a good content from scratch

What makes an article stand out? How to add value to your readers and make sure your content is unique and relevant. First and foremost, with a good outline and good research, you can…

SEO Tools

30 August 2022
7:22 pm

PPC Posts You May Have Missed This Month, August 2022

Are you looking for the best PPC posts you might’ve missed this month? We’ve collected some of the best posts here. Six dangers of automation in marketing by PPC Hero Automation has become an…

PPC Basics

13 August 2022
12:06 pm

What’s the difference between Google Analytics 4 and Universal Analytics?

Top 10 GA4 sources which give beneficial tips for beginners

Google Analytics 4 in Europe—What’re the risks and the potentials?

PPC Posts You May Have Missed This Month, October 2022

Display fraud detection: An effective guide for marketeers

Deep Dive Newsletter September 2022

PPC Posts You May Have Missed This Month, September 2022

How to update your existing content to rank higher

How to write a good content from scratch

PPC Posts You May Have Missed This Month, August 2022

All Insights