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INSIGHTS ON PERFORMANCE MARKETING AND TECH
We love Python, we love data and we want to spread this love to all the professionals out there. Therefore, we regularly sum up the smartest ideas in a newsletter, that aims to share technological solutions for performance marketing.
Would you like to know what will make you a more effective content writer? The answer would be the tools you need to manage, organize and analyze your content. The good news is that…
This post will show you how to setup the complete process automation to bring offline conversions to your Microsoft Advertising account, just by using Google Ads Scripts and Google Sheets. In other words, you…
Google’s recent changes to keyword match types and the increase in close (sometimes not close at all) variants also have implications for how you should handle negative keywords in Google Ads. I describe how…
Data-driven decisions for the digital world are everything today. First, you need to understand your competitors. Then, you can overtake them. However, this is possible only with data. The Auction Insights Report in Google…
Our monthly PPC newsletter keeps you up to date with the latest developments in the PPC world. How to make paid search work for B2B marketing by Search Engine Journal It’s common for B2B…
Congratulations! Now that you’ve collected hundreds of keywords, are you ready for the next step? If you’ve made a list and researched keywords that your site already ranks for, you could be well on…
Nobody counts the number of ads you run, they just remember the impression you make. William Bernbach Is there a shortcut to get more conversions for your B2B company? You want to generate more…
PPC posts come and go, and it can be difficult to keep track of them all at once. Therefore, we have created this list to bring you the best PPC posts from the previous…
Reading this week’s newsletter will help you create effective PPC campaigns and boost your marketing efforts. It talks about the importance of setting a budget, developing bidding strategies, and more. 7 ways to save…
What’s on the PPC agenda this week? Check out our weekly PPC newsletter so that you don’t fall behind on any news, updates, or announcements. 3 changes coming to Google Ads automated extensions by…