Insights on Performance Marketing and Tech

The 5 best free HTTP status code checker tools to track down problems

Most websites are accessible via HTTP (Hypertext Transfer Protocol). If you often have problems accessing your website or receive error messages, it’s time to check your website with an HTTP status code checker. In…

SEO Tools

7 June 2022
10:08 am

Free Google Ads script to negativate Ngrams on exact SKAGs

The effectiveness of ad campaigns relies heavily on account structure and keyword targeting. That’s why, Single Keyword Ad Group (SKAG) aims to build a more successful and cleaner account structure by assigning only one…

Google Ads Script

31 May 2022
1:16 pm

PPC Posts You May Have Missed This Month, May 2022

If you’re looking for tips to improve your PPC campaigns, you’ve come to the right place. These posts will help you enhance your ad performance and generate more revenue as well. 6 ways to…

PPC Basics

30 May 2022
8:19 pm

Scrape the Google Scholar Autosuggest with Python

Google Scholar is undoubtedly the most popular scholarly literature web search engine platform in the world. Its logic is quite similar to Google Search when a user looks for results, but they get indexes of full text or…

Python in PPC / SEO

24 May 2022
6:57 am

Free PEMAVOR tools for content writers that boost your content strategy

Would you like to know what will make you a more effective content writer? The answer would be the tools you need to manage, organize and analyze your content. The good news is that…

Marketing Analytics, SEO Tools

23 May 2022
9:35 am

Import offline conversions to Bing Ads automatically (Full script solution)

This post will show you how to setup the complete process automation to bring offline conversions to your Microsoft Advertising account, just by using Google Ads Scripts and Google Sheets. In other words, you…

Microsoft Ads

23 May 2022
9:32 am

How to expand your negative keyword lists in PPC

Google’s recent changes to keyword match types and the increase in close (sometimes not close at all) variants also have implications for how you should handle negative keywords in Google Ads. I describe how…

Google Ads Optimization, Keyword Negativation in Google Ads

12 May 2022
5:06 am

How to pull Google Auction Insight Data in an automated way

Without data-driven results, it’s challenging to properly understand your competitors because data never lies about ad strategies. With the right moves, you can overtake other brands. The Google Auction Insights Report is a priceless…

Data Science in Digital Marketing, Google Ads Script, Google BigQuery

11 May 2022
10:45 am

PPC Posts You May Have Missed This Month, April 2022

Our monthly PPC newsletter keeps you up to date with the latest developments in the PPC world. How to make paid search work for B2B marketing by Search Engine Journal It’s common for B2B…