Insights on Performance Marketing and Tech

Free SERP Ranking Checker for 100 Keywords Per Day

Check the SERP Rankings for 100 keywords per day with Google Custom Search Engine + App Script and save the results to Google Sheets. Schedule it for daily runs and you get a fully…

SEO Audit Scripts, SEO Tools

6 February 2021
5:52 pm

Google dropped Modified Broad What does it mean?

Google made a recent announcement in their post “making it easier to reach the right customers on Search”. However, did the changes really make it easier and more profitable? Here are our notes on…

Google Ads Optimization

5 February 2021
8:47 am

Build Automated SEO Audits with Slack+Python

Get notified when a Python SEO audit job returned some issues and attach detailed information in a file to the Slack notification to make actions right away. Many of you were curious to know…

Python in PPC / SEO, SEO Audit Scripts

4 February 2021
11:45 am

Python script: SEO content analysis of your competitor

Analyzing the content of your competitors can provide you with valuable insights about your own operations and goals. This basic Python script can give you information on N-rams in seconds. How to analyze your…

Python in PPC / SEO, SEO Audit Scripts

3 February 2021
9:38 am

Python Status Code Checker for XML-Sitemap

Did you know that you can easily automate a lot of monitoring routines for important SEO KPIs yourself? Here is a small Python recipe that works with only one parameter. The only parameter you’ll…

Python in PPC / SEO, SEO Audit Scripts

29 January 2021
11:19 pm

Scrape the Google Autosuggest with Python

Finding keywords with autocomplete may work fine. However, can you do it fast and on scale? With this Python script, you can have 20.000 longtail keywords in less than 60 seconds. I bet you…

Keyword Scaling, Python in PPC / SEO

23 January 2021
7:01 am

SEO keyword clustering with Python

Gaining new insights for your SEO projects takes less than 50 lines of code with Python. Today, I’ll show you how to run your own keyword grouping tool in Python. This will work for…

Python in PPC / SEO

21 January 2021
8:54 pm

URL Status Code Checker with Python

403, 503, 200… 301? And more. Of course, it would be nonsense to keep all of them in mind. Checking one by one all pages’ codes are equivalent to wasting time. Whereas, numerous URL…

Python in PPC / SEO

19 January 2021
12:41 pm

How to clean close variant matches by using negative keywords

The negative impact of close variant matches on overall performance will result in increased challenges over time. Here is an approach to solve the hidden problems with “non-significant” searches and save budgets before it’s…

Google Ads Optimization, Keyword Negativation in Google Ads

17 January 2021
8:53 pm

Close variants could be the ultimate move to push Smart Bidding into the market

Google seems to have big plans for Smart Bidding. One can expect that they can alter their product in many ways for success. Close variants could be the ultimate move to push Smart Bidding…

Google Ads Audits, Google Ads Bidding, Google Ads Optimization

11 January 2021
9:49 am

Free SERP Ranking Checker for 100 Keywords Per Day

Google dropped Modified Broad What does it mean?

Build Automated SEO Audits with Slack+Python

Python script: SEO content analysis of your competitor

Python Status Code Checker for XML-Sitemap

Scrape the Google Autosuggest with Python

SEO keyword clustering with Python

URL Status Code Checker with Python

How to clean close variant matches by using negative keywords

Close variants could be the ultimate move to push Smart Bidding into the market

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