Insights on Performance Marketing and Tech

Limitations of Google Analytics 4: Where Google Analytics 4 falls short

Hello, Google Analytics 4 (GA4), bye-bye old version web analytics. With advanced tracking capabilities, GA4 provides more valuable insights for website and mobile applications. Starting July 1, GA4 has already replaced Universal Analytics (UA)….

Google Analytics

5 July 2023
12:51 pm

PPC Posts You May Have Missed This Month, June 2023

Let’s read our June 2023 roundup of PPC updates! Every month, we keep you informed. Dive into the most essential PPC news and insights you might’ve missed this month. What is marketing efficiency ratio?…

PPC Basics

4 July 2023
3:42 pm

Search Trends Chart Generator vs. Search Trends Table Generator

Today, we’ll discuss the difference of Search Trends Chart Generator and Search Trends Table Generator. Even though they’re two similar tools, their usage areas may differ. Let’s say you’re an owner of a website,…

SEO Tools

3 July 2023
2:52 pm

Strategies to lower your cost-per-conversion; turn your target audience into customers

Digital marketing has its advantage with measurable performance over traditional marketing. Accordingly, marketeers spend hours to understand which tactic works by analyzing performances. In this post, we suggest 6 strategies for lowering the cost-per-conversion…

Google Ads Optimization

27 June 2023
9:08 am

PPC Posts You May Have Missed This Month, May 2023

Our monthly PPC post series provides the latest updates and insights in PPC (pay-per-click) advertising. Stay tuned for valuable tips and information to can drive your advertising success. Google to experiment with ads that…

PPC Basics

30 May 2023
11:57 am

Crypto coin marketplaces: A deep dive into Google Search Trends

Earlier in May, we observed trend changes between candidates of the 2023 Turkish presidential election. As you know, Google Search Trends allows users to explore search data, thus offering different perspectives on various interests,…

Google Trends

26 May 2023
2:39 pm

Create regex code for keyword classification on Google Looker Studio Query Builder

Looker Studio is a Google product, designed for transforming data for insightful visualizations. However, that’s not all, it gets even more effective with regex. This function lets you create calculated fields, so you can…

Data Science in Digital Marketing

26 May 2023
2:01 pm

Boost your ranking game with PEMAVOR’s always-free SEO tools pack

While popular SEO tools like SEMrush and Ahrefs offer powerful features, its detailed interface can be complex and costly for small businesses and freelance content writers. Like that for you? Even if SEO isn’t…

SEO Tools

23 May 2023
8:40 am

Turkiye’s upcoming elections: Google Search Trends Chart Insights

Google Search Trends enables users to delve into the vast realm of search data and gain unique insights into interests, concerns, and curiosities. By providing real-time and historical data on trending search queries, this…

Data Science in Digital Marketing, Google Trends

3 May 2023
1:36 pm

PPC Posts You May Have Missed This Month, April 2023

Here is April’s PPC newsletter for you, including how to optimize your campaigns, track performance, and guarantee a successful ROI. Google Enhances Discovery Ads by Search Engine Journal Google’s latest update to its Discovery…

PPC Basics

3 May 2023
12:15 pm

Limitations of Google Analytics 4: Where Google Analytics 4 falls short

PPC Posts You May Have Missed This Month, June 2023

Search Trends Chart Generator vs. Search Trends Table Generator

Strategies to lower your cost-per-conversion; turn your target audience into customers

PPC Posts You May Have Missed This Month, May 2023

Crypto coin marketplaces: A deep dive into Google Search Trends

Create regex code for keyword classification on Google Looker Studio Query Builder

Boost your ranking game with PEMAVOR’s always-free SEO tools pack

Turkiye’s upcoming elections: Google Search Trends Chart Insights

PPC Posts You May Have Missed This Month, April 2023

All Insights