Search Term Miner
Uncover Hidden Search Patterns & Maximize Your Google Ads ROI
- Download your Search Term Performance Report (CSV) from Google Ads.
- Drag and drop your file into the tool.
- Let our tool analyze search patterns and unlock actionable insights, including n-gram analysis.
- Instantly spot wasted budget and reveal new growth opportunities.
- No registration required!
How It Works
1) Export Your Search Term Report
Download your Search Term Performance Report (CSV) from Google Ads.
2) Drag and drop it into the tool
Simply copy and paste your placement URLs into the tool.
3) Analyze wasted budget and reveal new opportunities
Let our tool analyze search patterns and unlock actionable insights, including n-gram analysis.
Why Use Search Term Miner?
As a PPC expert, you know that every penny counts.
Search Term Miner lets you easily uncover hidden search terms from your Google Ads campaigns, helping you identify wasted budget and discover new growth opportunities. By extracting unknown n-grams (sequences of words that appear in your search terms), you can gain valuable insights into potential keywords for expansion or optimization. Our tool provides performance metrics such as clicks, impressions, conversions, and cost, so you can make informed decisions to maximize your Google Ads ROI.
Key Features:
- N-Gram Analysis: Automatically extracts unknown n-grams from your Google Ads Search Term Performance Report and highlights their performance metrics, helping you discover hidden search patterns.
- Instant Analysis: Upload your CSV file, and get actionable insights in minutes.
- Performance Metrics: See data such as Clicks, Impressions, Conversions, Cost, Conversion Value, and Conversion Rate (CR) for each search term.
- Color-Coded Insights: Easily identify high-performing search terms and potential areas to optimize with our color-coded CR column.
- Word Selection: Choose which words to keep or remove based on their performance metrics for better optimization. You can then export the selected words to use outside our tool, integrating them into your broader keyword strategy.
Decoding Search Term Insights: Key Columns and Performance Metrics
Get a deeper understanding of your Google Ads performance with insights from essential metrics and unique search patterns. Learn how unknown words, unique search terms, and performance data can reveal hidden opportunities and help you optimize your campaigns for maximum ROI.
Understanding the Key Columns:
Unknown Words:
This column reveals the words that have never appeared in your keyword vocabulary. These “unknown words” may offer valuable insights into potential new keywords or search patterns that can improve your Google Ads campaign. The n-gram analysis helps uncover these hidden words.
Unique Search Terms:
This column shows the number of unique search terms where the unknown word appeared. Understanding how many unique search terms include a specific word helps identify which search patterns are underperforming or driving valuable traffic.
Unique Keywords:
This column tracks the number of unique keywords where the unknown word appeared. This data helps you determine how many variations of the keyword are influencing your campaign, offering a more detailed view of its performance.
Performance Data at a Glance
Clicks & Impressions: Track how well each term is performing in terms of user engagement.
Conversion & Conversion Value: Measure the return on investment for each search term.
Cost Efficiency: Easily spot terms draining your budget without providing adequate returns.
CR (Conversion Rate): Identify which terms drive the highest conversion rates with ease. High CR terms are highlighted in blue, and low CR terms are in red for a quick view.
Start Using Search Term Miner Today!
Ready to uncover hidden opportunities and improve your Google Ads performance?
Upload your Search Term Performance Report now and start optimizing!
Need Custom Solutions?
If you’re looking for more tailored solutions or require additional support with your Google Ads campaigns, we are here to help! Our team of experts can create custom strategies that suit your specific needs and help you drive even better results.
FAQ
Is Search Term Miner free to use?
Yes! Our tool is completely free and doesn’t require registration.
What file formats can I upload?
Search Term Miner accepts CSV files directly from Google Ads Search Term Performance Reports.
How do I know if my search terms are performing well?
Search Term Miner will highlight terms with high conversion rates in blue and low conversion rates in red. Use this visual guide to quickly identify high-value terms.
What fields are required for Search Term Miner to work?
The tool requires the “Search term” and “Search keyword” fields in your CSV file. Without these fields, the tool cannot process your data.
Are there additional fields I should include for better insights?
Including “Clicks” and “Conversions” is recommended. These fields provide insights into CR (Conversion Rate) performance, helping you make more informed decisions.