We love Python, we love data and we want to spread this love to all the professionals out there. Therefore, we regularly sum up the smartest ideas in a newsletter, that aims to share technological solutions for performance marketing.
Most websites are accessible via HTTP (Hypertext Transfer Protocol). If you often have problems accessing your website or receive error messages, it’s time to check your website with an HTTP status code checker. In…
Would you like to know what will make you a more effective content writer? The answer would be the tools you need to manage, organize and analyze your content. The good news is that…
Congratulations! Now that you’ve collected hundreds of keywords, are you ready for the next step? If you’ve made a list and researched keywords that your site already ranks for, you could be well on…
Keeping up with the performance of all the queries in Google Search Console might be time-consuming. It’s also bad for your eyes. Of course, there’re many paid tools available that create charts where you…
N-grams basically tell us how many times a word or a sequence are repeated in our keyword list. With n-gram data, you’ll be able to optimize your content strategy by understanding the most popular…
Keyword grouping is undoubtedly among the best practices of both SEO and PPC efforts. When you have relevant keyword groups, cost-effective PPC strategies work better and improve your CTR (Click-through rate) and Quality Scores….
We’ve published a Python Script that uses the clustering method to group keywords together using Google’s search results. The new version is improved, and some cool graphical outputs are added to visualize keyword topics…
You like Google Trends but you’re disappointed that it doesn’t work well for long tail keywords? Then keep on reading and use this python script to build your own “Google Trends” service by using…
We already shared some clustering approaches using TF-IDF Vectorizer for grouping keywords together. This works great for grouping keywords together that share the same text strings, but you aren’t able to group by meaning…
We already shared a python keyword grouping script some weeks ago and get some great feedback for it. If you struggle with python programming, but still want to use this approach, we have good…